OUR HISTORY
OUR STORY
Driven by extensive industry knowledge and a shared passion for 4X4 vehicles, two visionary brothers embarked on a mission to manufacture and supply robust 4X4 solutions tailored for the East African market. In 1996, RSA Ltd was established, marking the beginning of their pursuit to manufacture and provide durable and reliable 4x4 steel accessories, accompanied with distributorship of off-road suspensions.
Founders: Manmohan Bhamra & Varinder Bhamra
As the Tourism Sector began to grow in East Africa, there was a gap in the market for recreational safari vehicles that can handle rough terrains. Following this realization, the first one of a kind Tourist Safari Vehicle 7X was designed and engineered in the late 90’s making RSA Ltd the pioneers for this revolutionary product.
From the very beginning, RSA Ltd understood that customer satisfaction and exceeding expectations were crucial elements for success. By consistently delivering high-quality products and exceptional service, RSA Ltd managed to create a strong and loyal customer base. This unwavering commitment to customer satisfaction became the cornerstone of RSA Ltd's growth and reputation within the industry.
Over the years, RSA Ltd has continued to expand its product range, diversifying its offerings to cater the evolving needs of the vast 4X4 market. With a relentless focus on engineering excellence, RSA Ltd has consistently pushed the boundaries of innovation, ensuring that their products meet and exceed the rigorous demands of off-road enthusiasts and tour operators.
TODAY
RSA Ltd stands as a symbol of pioneering spirit and dedication to providing durable and reliable 4X4 product solutions. Their journey, fuelled by passion and a commitment to customer satisfaction, has not only shaped the company's success but also contributed to the growth and development of the East African Tourism Industry as a whole.
